Vendors need to pay more attention to the IT manager. I asked the other day whether the sense of the ever-increasing importance of the IT manager resonates with your business, and whether vendors continue to court the CIO when they should really be aiming for their senior IT sidekick?
“Sadly, CIOs mostly equal IT managers,” . . . → Read More: Can suppliers bring something useful to the strategy table?
Debate might continue over the future of the CIO role, but one thing is for sure: vendors selling technology to the business are not necessarily targeting the right man or woman when they target the CIO.
One reason is that the individual responsible for technology in an organisation is not always a board-level executive and . . . → Read More: Vendors who target the CIO should really sell to the IT manager
Speak to any vendor CIO and the message is the same: “We eat our own dog food and drink our own champagne”. The grim-sounding meal is a neat metaphor for the approach of IT leaders at suppliers-side firms, who are expected to test technology at home before making the most of the honed product.
. . . → Read More: Can CIOs eat cloud computing dog food?