Vendors who target the CIO should really sell to the IT manager

Debate might continue over the future of the CIO role, but one thing is for sure: vendors selling technology to the business are not necessarily targeting the right man or woman when they target the CIO.

One reason is that the individual responsible for technology in an organisation is not always a board-level executive and . . . → Read More: Vendors who target the CIO should really sell to the IT manager